November 25, 1960: "The Day Radio Drama Died" |
― Lord Byron
"Today in Soap Opera History" is a collection of the most memorable, interesting and influential events in the history of scripted, serialized programs. From birthdays and anniversaries to scandals and controversies, every day this column celebrates the soap opera in American culture.
On this date in...
1960: Often referred to by aficionados as "the day radio drama died" or "the day the radio soap opera died," this day has been identified as a watershed moment in broadcasting. CBS Radio aired the final episodes of the last network radio soap operas: Ma Perkins, Young Doctor Malone (which also aired on NBC-TV), The Right to Happiness (a spin-off of The Guiding Light), The Second Mrs. Burton, The Couple Next Door, Whispering Secrets and Best Seller.