Rabbit TV today announced that it will be launching a new original web programming network focused on niche content for highly targeted audiences. FreeCast Inc, Rabbit TV's operating company, is at the NAB Show in Las Vegas this week negotiating with top web production companies that would benefit from its massive audience and unique monetization models.
The idea behind this new type of network is merely recycled from the cable industry's model of aggregating multiple themed channels onto one service. An example of one of these channels is the Food Network, which covers a variety of specific show topics including food, candy, wine, cigars, outdoor cooking, and others. However, with today's technology and the massive content selection available on the web, it is now possible using Rabbit TV's network to monetize each of these niche topics as their own 24/7 scheduled programming channels for highly targeted audiences.
